BAD CORPORATE CHRISTMAS CARDS AND MARKETING

marketing and bad christmas cardsDecember 21st rolled around and Austin Youth Basketball had not yet sent out our “corporate” Christmas cards.  Pictured at right is what we wanted to avoid.

Below is our video version of corporate communications/marketing during the Christmas season.   This solution can be found at  www.jibjab.com.  Cost was about $3 (membership at one dollar per month and $2 to download the video so we could post on our basketball training website.  If you are running behind this Holiday Season- you may want to take a peek at the options available at Jib Jab.

Advantages of this solution were:

  1. Time – I finished it in under 1 hour.
  2. Cost – way cheaper than buying cards
  3. More personal – less “corporate marketing” feel
  4. Fun – like our brand
  5. Saved us from missing deadline
  6. While hardly original – it was more unique

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